Cannabis & Dispensary

Custom CRM Built
for Cannabis Dispensaries

We built StickySignal — an AI-powered CRM, SMS campaign platform, and customer intelligence system purpose-built for cannabis retail. When standard platforms said no, we built carrier-grade SMS from scratch.

STATUS
Live Production Product
SMS INFRASTRUCTURE
Carrier-Grade — No Twilio
COMPLIANCE
HIPAA-Aware Architecture
The Problem

Why Standard CRMs Fail Dispensaries

Cannabis retail operates under rules that generic CRM vendors simply do not account for. These are not edge cases — they are fundamental barriers that will get your account suspended.

Compliance Gap

Generic CRMs Do Not Understand Dispensary Compliance

Salesforce, HubSpot, Zoho — none are built for cannabis. Their Terms of Service often prohibit cannabis businesses outright. Even where they allow it, there is no concept of Metrc compliance, purchase limits, age verification audit trails, or state-mandated reporting. You are on your own until your account gets flagged and terminated overnight with no notice and no recourse.

SMS Blocked

Standard SMS Carriers Block Cannabis Campaigns

Twilio, Bandwidth, Plivo, Vonage — all of them filter cannabis content at the carrier level. Even with an approved account, your campaigns get silently dropped. A dispensary running a flash sale cannot afford 40% delivery rates. We built direct carrier relationships to bypass every layer of this problem entirely. No silent filtering. No account suspensions.

Data Silos

POS Data Is Locked in Siloed Systems

Your Dutchie or Flowhub POS knows everything about your customers. Your loyalty app knows something else. Your marketing platform knows almost nothing. These systems do not talk to each other, so you run campaigns blind — without knowing who bought what, when, at what price, or what they are likely to buy next. Segmentation without real POS data is guesswork.

Live Product

What We Built: StickySignal

StickySignal is a production CRM running today. Built from first principles for cannabis retail, not adapted from a generic platform. Every feature below exists because a dispensary operator needed it and no vendor would build it.

AI Customer Segmentation

Machine learning clusters customers by purchase behavior, product affinity, visit frequency, and lifetime value. Not rule-based tags but actual predictive clusters that update automatically as purchase data flows in. Know your flower enthusiasts from your edibles regulars from your high-LTV medical patients. Target the right segment with the right campaign, automatically.

Carrier-Grade SMS — No Twilio, No Filtering

We provisioned direct carrier relationships and built the telecom layer from scratch. Cannabis content does not get silently filtered, blocked, or flagged. Delivery rates actually reflect your send volume. Campaign management, scheduling, opt-out compliance, and delivery receipts are all handled in-platform with complete audit trails.

POS Integration: Dutchie, Flowhub, Treez, Jane, Blaze

Real-time sync with the five most common cannabis POS systems. Every transaction flows into the CRM automatically — product SKUs, quantities, prices, budtender attribution, and timestamps. Your marketing campaigns finally know what your customers actually bought last week, without manual exports or CSV uploads.

Customer Lifetime Value Scoring

Each customer receives a rolling LTV score based on spend history, visit cadence, recency, and product margin contribution. Identify your top 10% before they churn. Trigger high-value retention campaigns automatically when an A-tier customer goes 30 days without a visit. Know the real dollar value behind every loyalty decision.

HIPAA-Aware Architecture with Full Audit Logging

Cannabis patient data, especially medical, requires careful handling. StickySignal separates PII from behavioral data, implements row-level security at the database layer, and maintains a tamper-evident audit log of every data access event. Compliance is built into the schema, not bolted on. Every access is logged. Every change is attributed to a user and timestamp.

Real-Time Dispensary KPI Dashboard

Live metrics that matter for cannabis retail: daily transaction volume, average basket size, new vs. returning customer ratio, product category velocity, campaign ROI by cohort, and churn risk indicators. Updated in real time from POS data. No CSV exports, no manual reports, no 24-hour lag before you can act on what happened today.

Multi-Tenant Architecture — One Platform, Every Location

Built for MSOs and multi-location operators from day one. Each dispensary operates as a fully isolated tenant with its own data, staff roles, and campaign settings while ownership sees consolidated reporting across all locations. Add new locations without infrastructure changes. Role-based access ensures budtenders see only their store while district managers see everything. Scales from one store to fifty without re-architecture.

Architecture

Built on a Stack
We Own End-to-End

No vendor lock-in. No monthly SaaS fees passed through to you. No platform that can deplatform your dispensary tomorrow because their policy team changed their mind about cannabis. We own the infrastructure layer and so do you.

The carrier-grade SMS layer is the most critical piece. We did not route through any standard CPaaS provider. Cannabis content traverses our provisioned routes directly, which is the only way to guarantee delivery rates and prevent silent filtering at scale.

DATABASE
Supabase PostgreSQL
Row-level security, real-time subscriptions, audit logging, HIPAA-aware schema design
FRONTEND
Next.js + React
Multi-tenant routing, server-side rendering for dashboard performance, role-based components
SMS LAYER
Custom Carrier Provisioning
Direct carrier relationships, no Twilio or Bandwidth, cannabis-safe routing with full delivery receipts
INTELLIGENCE
AI Segmentation Engine
ML clustering on purchase vectors, LTV scoring models, churn prediction and alerts
INTEGRATIONS
POS API Connectors
Dutchie, Flowhub, Treez, Jane, Blaze — real-time transaction sync, no polling delays
DEPLOYMENT
Vercel Edge + Supabase
Global CDN, zero cold-start dashboards, managed database with automated daily backups
Compliance Reality

Cannabis Marketing Is a Minefield.
We Built the Map.

The stakes for getting this wrong are not a slap on the wrist. They are account termination, lost customer data, campaign blacklisting, and potentially regulatory scrutiny if your marketing records are incomplete or non-compliant.

~40%
Typical SMS Delivery Rate
What cannabis operators see when using standard CPaaS providers due to carrier-level content filtering. Half your campaigns vanish without a trace.
/usr/bin/bash
Twilio Revenue From Us
We do not route a single message through a platform that can terminate your account for cannabis content at any time without warning or appeal.
100%
Client Data Ownership
Your customer database is yours. Export every record at any time with no migration fees, no holdbacks, no vendor permission required.

The Deplatforming Risk Is Real

Dispensaries get deplatformed from marketing tools regularly. A Mailchimp account disappears. A Twilio sub-account gets suspended mid-campaign. A Salesforce org triggers a policy review at the worst possible time. Each time it happens, the dispensary loses their campaign history, customer segments, automation workflows, and often their opt-in contact list entirely.

StickySignal was built specifically because this kept happening to cannabis operators. The solution was not to find a more tolerant SaaS vendor — it was to control the infrastructure entirely so the question of deplatforming never comes up.

What Cannabis-Compliant Actually Means

Opt-in consent records stored with timestamps, source, and IP address for every subscriber

Age-gating enforced at the data layer, not just in the UI where it can be bypassed

Audit trail for every customer data access and modification event, tamper-evident

TCPA-compliant opt-out processing executed within 10 seconds of receipt

Zero cross-tenant data leakage in multi-location environments, enforced at database level

Full data export capability at any time — no vendor lock on your own customer records

FAQ

Frequently Asked Questions

The questions every dispensary operator has before committing to custom software.

Technically, maybe — but practically, you are playing with fire. Salesforce prohibits products that are federally illegal, and cannabis creates ambiguity that their compliance team interprets at their own discretion. HubSpot explicitly lists cannabis as a restricted industry in their acceptable use policy. Even if you get an account open today, you have no guarantee it stays open. More importantly, neither platform understands cannabis retail workflows: there is no concept of Metrc compliance, dispensary-specific customer data handling, purchase limit enforcement, or cannabis-appropriate SMS campaigns. You would spend months customizing a tool that might disappear and that was never designed for your industry.
The short answer: we bypassed the layer where blocking happens. Standard CPaaS platforms like Twilio aggregate traffic and route it through carrier networks that apply bulk content filtering. Cannabis is on their blocked keyword list, so your messages either get filtered silently or your account gets flagged during a periodic compliance review. We provisioned carrier relationships directly, which means our routes are not aggregated with general consumer traffic subject to automated cannabis content filtering. We also maintain proper TCPA opt-in records for every subscriber and process opt-outs immediately. This compliance foundation keeps campaigns deliverable and legally sound at scale. The result is delivery rates that actually reflect your send volume rather than a 40 to 60 percent invisible loss.
StickySignal uses a HIPAA-aware architecture, meaning the database design, access controls, and audit logging were all built with HIPAA requirements in mind. We are not a covered entity ourselves, but your dispensary — particularly if you serve medical cannabis patients — may have HIPAA obligations depending on your state. The practical protections built in include: PII stored separately from behavioral and purchase data, row-level security ensuring staff can only access records they are authorized for, a tamper-evident audit log of every data access and modification event, and data retention policies you control. If your legal team has specific HIPAA requirements, we address those during scoping. For a custom build we can sign a BAA and implement the specific technical controls your compliance framework requires.
A full custom dispensary CRM with POS integration, AI segmentation, and SMS campaigns typically takes 30 to 60 days from first call to live production. Week 1 is discovery and data architecture: we map your POS data schema, define your customer segments, and design the database. Weeks 2 to 3 are the backend build: POS connectors, the segmentation engine, the SMS routing layer. Week 4 is the frontend dashboard and initial user testing. Weeks 5 to 6 if needed cover additional integrations, staff training, and deployment. This timeline is possible because we own every layer — we are not waiting on vendor APIs, third-party approvals, or platform restrictions. If you want to start from StickySignal as a base and fork it for your operation, timelines compress significantly since the core infrastructure already exists and is production-proven.
We have active connectors for the five most widely-used cannabis POS platforms: Dutchie (including legacy Greenbits accounts), Flowhub, Treez, Jane POS, and Blaze. These cover the large majority of US dispensaries. Each connector handles real-time transaction sync, product catalog mapping, customer record reconciliation, and budtender attribution. If your POS is not on this list, we evaluate their API during discovery — most cannabis POS systems have some form of data export or webhook capability we can build against. The exception is older on-premise systems with no API surface, which require a database-level sync or file-based export pipeline. We will tell you exactly what is possible with your specific setup before any commitment is made.
Custom dispensary CRM development from IPS typically starts in the 5,000 to 0,000 range for a production-ready build with POS integration and SMS capabilities. The range depends on the number of POS integrations, complexity of segmentation requirements, multi-location vs. single-location setup, and whether you need custom reporting beyond the standard dashboard. Ongoing infrastructure costs (Supabase, Vercel, carrier SMS routing) run 00 to 00 per month depending on your customer base size and campaign volume — compare this to per-seat licensing fees of generic CRMs that do not actually work for cannabis. For operators who want to license StickySignal directly rather than commission a full custom build, we offer white-label arrangements. There are no revenue-share agreements or percentage-of-campaign fees. You pay for the build and the infrastructure. You own what gets built.
Ready to Build

Tell us what we’re building.

Whether you want a white-label of StickySignal or a fully custom dispensary CRM built for your operation, the conversation starts with one email. No sales calls required. No discovery forms. No NDAs before we talk.

[email protected]
No discovery forms No sales call required Response within 24 hours